Jean Claude with one of his rubbish trucks and team |
Jeane Claude is a dynamic man. He wanted to start is own
business and had a great idea. But he was frustrated. I was recently in Kigali,
Rwanda’s capital and was astonished by the economic progress since my last
visit in 2008. Rwanda’s economy has doubled in the intervening years and the
city is not recognisable. Slums have been cleared and replaced by housing,
modern office blocks are sprouting all over the place and, perhaps most
dramatically, narrow potholed roads typical of many African cities have been
replaced by brand new dual carriageways down avenues of neatly cut back trees.
While extreme poverty still exists in Rwanda and the UN classifies it as a least
developed country, the impact of this economic growth on poverty reduction has
been phenomenal.
But most importantly for Jean Claude, you don’t see rubbish
anywhere. Which means to keep the city this clean, there is huge demand for
rubbish collection. This was his business idea. He put together a solid
business plan for rubbish collection and started pitching to banks to fund it.
But with no established business no one would provide finance and when Grow
Movement’s Rwanda manager Violet Busingye started working with him he was
frustrated.
Jean Claude with Violet Busingye, Grow Rwanda Manager |
Violet connected Jean Claude with Takudzwa Kufa, a Grow Volunteer
Consultant from Zimbabwe (living in the UK) and they want back over the key elements of the business
plan, working over mobile phone and email. While doing this they discussed a
key aspect of the rubbish collection market: In Kigali you apply for a permit
for rubbish collection in a particular district from the local authorities.
When you have this permit every resident must pay you a fee to collect rubbish-
in advance! Takudzwa pointed out that Jean Claude could use this fee to finance
his business, and he did not actually need a loan. All he had to do was get the
permit, collect the fees, and use them to immediately rent a truck, pick up the
rubbish and take it to the landfill.
Wonderfully this was exactly what happened and Jean Claude
used this critical idea to start his business immediately: Thanks to his
remarkable dynamism, six months later he had rapidly expanded his business to
five full time employees and twenty temporary workers collecting rubbish and
making a profit. You can see Jean Claude talking about his remarkable
achievement from his work with Takudzwa in the video above.
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